Support GBBW
Great British Beef Week (GBBW) will be taking place between 23-30 April 2022. Keep visiting this page for updates regarding activities and ways to get involved, including downloading a range of social assets for your own social media channels.
Farm shops and butchers
Order free point of sale items (available only while stocks last, numbers limited) for your butcher shop or farm shop from the AHDB website. Items available include:
- New-look recipe inspiration leaflets including six spring recipes (2 x Beef, 2 x Pork, 2 x Lamb). A beef recipe only version is also available
- A poster featuring three recipes from the recipe leaflet
- Chiller vinyl supporting Great British Beef Week. To be applied to the outer side of the glass
- A4 sheets of stickers supporting Great British Beef Week which can be applied to beef product sold during the event week
- A new countertop leaflet dispenser (limited to one per order/business)
You can register your details via email to butcherkits@ahdb.org.uk to sign-up for receiving future seasonal point of sale kits.
Social media assets
Please find below a range of digital assets that are free for you to use. Please use #GBBW2022 on your social posts when using these assets or posting about GBBW. Also do connect with us on Twitter @Ladiesinbeef1 or Facebook @ladiesinbeef, we’d love to hear from you.
To download the assets right-click on each image and choose to save to your device.
GBBW logo
If you require the GBBW logo in a different file format please contact us with your request.
Twibbon
If you do have a Facebook or Twitter account, we would love to see you using the GBBW twibbon. A twibbon is a small image overlayed over your profile image to show your support of a campaign. It’s easy to upload and is a simple way to support GBBW. Details here on how to upload the Great British Beef Week twibbon to your profile.
#GBBW2022 sustainability infographics
Infographics highlighting the sustainability claims of British beef production are available below for your use on your own social media accounts.
More info: NFU 2019
The UK’s mild climate and ample rainfall make it an ideal place to raise cattle, and with plenty of grass, they need very little else to produce delicious British beef. More info: Updated world map of the Köppen-Geiger climate classification, Average rainfall in the UK 2001-2020, DEFRA UK Farming Statistics, 2019
More info: AHDB Testing the Water report
More info: Flood Plain Meadows Partnership
More info: Bumblebee Conservation Trust, Defra 2019
More info: CIEL 2020
More info: DEFRA 2017
More info: DEFRA 2017
More info: DEFRA 2017
More info: DEFRA 2017
More info: DEFRA 2017
More info: DEFRA 2017
More info: DEFRA 2017
Supporting GBBW
We hope you will use these graphics and shout about your support for GBBW 2022!
Supporting RABI
Ladies in Beef have chosen the Royal Agricultural Benevolent Institution (RABI) as their charity for GBBW again for 2022. Since being involved in this annual campaign, RABI (Charity Registration No: 208858) has organised more than 50 beef week events and raised £90,000 for farming people in need of financial support.
Appreciative that it is a difficult time for many at the moment, but if you are able to support, please visit the RABI GBBW 2022 JustGiving page to make any donations.
RABI is farming’s oldest and largest charity, operating across England and Wales. We provide financial support, guidance and practical care to people of all ages, including free mental health counselling. Tailored help is given to farmers, farmworkers, partners and dependants in complete confidence. RABI’s vision is that no member of the farming community should face adversity alone. You can learn more about RABI by visiting www.RABI.org.uk
Our mission
The mission of Ladies in Beef:
To work with the supply chain to champion Red Tractor farm assured beef
to increase consumer support for the British beef industry through all outlets.
to own and promote Great British Beef Week each year.
Ladies in Beef will do this by working with supply chain partners to identify PR opportunities to tell the story of farm assured British beef to consumers, covering a range of topics from nutrition and recipe versatility through to sustainability.
Red Tractor
We all want quality food that’s affordable and safe to eat, which is why Ladies in Beef support Red Tractor.
Whatever your budget, the Red Tractor logo is a simple way for you to recognise quality British produce that’s good for you and good for Britain. Red Tractor make sure that food is traceable, safe and farmed with care – so everyone can feel confident and good about their choices when shopping and eating out.
The Red Tractor is only found on food and drinks that are sourced from UK farms and have been checked from farm to pack.
By looking for the Red Tractor, you are choosing food you can trust, as well as helping to provide support and security for British farmers and food producers. www.redtractor.org.uk
Our mission
The mission of Ladies in Beef:
To work with the supply chain to champion Red Tractor farm assured beef
to increase consumer support for the British beef industry through all outlets.
to own and promote Great British Beef Week each year.
Ladies in Beef will do this by working with supply chain partners to identify PR opportunities to tell the story of farm assured British beef to consumers, covering a range of topics from nutrition and recipe versatility through to sustainability.
Red Tractor
We all want quality food that’s affordable and safe to eat, which is why Ladies in Beef support Red Tractor.
Whatever your budget, the Red Tractor logo is a simple way for you to recognise quality British produce that’s good for you and good for Britain. Red Tractor make sure that food is traceable, safe and farmed with care – so everyone can feel confident and good about their choices when shopping and eating out.
The Red Tractor is only found on food and drinks that are sourced from UK farms and have been checked from farm to pack.
By looking for the Red Tractor, you are choosing food you can trust, as well as helping to provide support and security for British farmers and food producers. www.redtractor.org.uk