Ladies In Beef | Female beef farmers who care passionately about British beef.
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Great British Beef Week is back for 2023

One of the nation’s favourite foodie weeks returns, as Great British Beef Week (GBBW) will be back for a 13th year to celebrate ‘naturally delicious’ British beef, renowned around the world for its quality and sustainability.

From Sunday 23rd April through to Sunday 30th April GBBW will see farmers, supermarkets, butchers and chefs uniting again to share delicious beef recipes, cooking top tips and real-life farming stories from our British beef farmers. Look out for promotions on beef packs in stores and on menus in pubs and restaurants during the week.

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Jilly Greed, who co-founded Ladies in Beef with NFU president Minette Batters, and who created Great British Beef Week said: “We have one of the most sustainable beef production systems in the world. Using the natural resources of grass, plentiful sunshine and rain we produce highly nutritious British beef that is a natural source of iron, and can be very much part of a balanced diet.”

 

Further information will be released in the weeks leading up to Great British Beef Week 2023, which is supported by Red Tractor, the NFU, Hybu Cig Cymru – Meat Production Wales (HCC), AHDB and the Royal Agricultural Benevolent Institute (RABI). 

Look out for #GBBW2023 on social media and keep checking our GBBW page for updates.  For delicious beef recipes, visit www.simplybeefandlamb.co.uk.

Our mission

The mission of Ladies in Beef:

To work with the supply chain to champion Red Tractor farm assured beef

to increase consumer support for the British beef industry through all outlets.

to own and promote Great British Beef Week each year.

Ladies in Beef will do this by working with supply chain partners to identify PR opportunities to tell the story of farm assured British beef to consumers, covering a range of topics from nutrition and recipe versatility through to sustainability.

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Red Tractor

We all want quality food that’s affordable and safe to eat, which is why Ladies in Beef support Red Tractor.

 

Whatever your budget, the Red Tractor logo is a simple way for you to recognise quality British produce that’s good for you and good for Britain.  Red Tractor make sure that food is traceable, safe and farmed with care – so everyone can feel confident and good about their choices when shopping and eating out.

 

The Red Tractor is only found on food and drinks that are sourced from UK farms and have been checked from farm to pack.

 

By looking for the Red Tractor, you are choosing food you can trust, as well as helping to provide support and security for British farmers and food producers.   www.redtractor.org.uk

  • We established Ladies in Beef to tell the story of British Red Tractor beef. As a mother and a consumer myself, I really value British beef as part of a healthy, nutritious, balanced diet, and appreciate the vital role livestock production plays in the management of our beautiful countryside. It's these messages that I want to communicate to other people.

    Minette Batters. Beef farmer, co-founder of Ladies in Beef

  • I wholeheartedly applaud the work Ladies in Beef are doing to raise public awareness of the true meaning of the Red Tractor logo. They have a real passion for the British beef industry, one that I share, and I’m sure they will be very successful in creating and promoting the positive image the industry quite rightly deserves.

    Adam Henson. Patron, livestock farmer and TV presenter

  • Great British Beef Week is a national celebration of our fantastic home produced beef - designed to tantalise the taste buds and put some sizzle in our succulent steaks, Sunday roasts, cottage pies, and stir fries!

    Jilly Greed. Beef farmer, co-founder of Ladies in Beef