Ladies In Beef | Female beef farmers who care passionately about British beef.
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Great British Beef Week is back for 2021

 

One of the nation’s favourite foodie weeks returns, as Great British Beef Week announces it will be celebrating all things beef 23-30 April.  

 

Last year, Great British Beef Week marked its tenth anniversary year.  But unprecedented circumstances curtailed the celebrations and we switched to inspiring shoppers with easy and delicious recipe inspiration.   

 

This year, it is all about the environment and celebrating and highlighting all the great things British farmers do on farm that makes British farming one of the sustainable in the world.  

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Jilly Greed, who co-founded Ladies in Beef with NFU president Minette Batters, and who created Great British Beef Week said: “The food industry is constantly evolving, and this year we wanted to demonstrate how the beef sector is progressive and wanted to demonstrate its environmental sustainability credentials.  By doing this, our aim is to reassure consumers that by continuing to buy and enjoy beef, they are acting responsibly and sustainably.”  

 

Further information will be released in the weeks leading up to Great British Beef Week 2021, which is supported by the NFU and Red Tractor.  Look out for #GBBW2021 on social media and keep checking our GBBW page for updates.  For more delicious recipes, visit www.simplybeefandlamb.co.uk

Our mission

The mission of Ladies in Beef:

To work with the supply chain to champion Red Tractor farm assured beef

to increase consumer support for the British beef industry through all outlets.

to own and promote Great British Beef Week each year.

Ladies in Beef will do this by working with supply chain partners to identify PR opportunities to tell the story of farm assured British beef to consumers, covering a range of topics from nutrition and recipe versatility through to sustainability.

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Red Tractor

We all want quality food that’s affordable and safe to eat, which is why Ladies in Beef support Red Tractor.

 

Whatever your budget, the Red Tractor logo is a simple way for you to recognise quality British produce that’s good for you and good for Britain.  Red Tractor make sure that food is traceable, safe and farmed with care – so everyone can feel confident and good about their choices when shopping and eating out.

 

The Red Tractor is only found on food and drinks that are sourced from UK farms and have been checked from farm to pack.

 

By looking for the Red Tractor, you are choosing food you can trust, as well as helping to provide support and security for British farmers and food producers.   www.redtractor.org.uk

  • We established Ladies in Beef to tell the story of British Red Tractor beef. As a mother and a consumer myself, I really value British beef as part of a healthy, nutritious, balanced diet, and appreciate the vital role livestock production plays in the management of our beautiful countryside. It's these messages that I want to communicate to other people.

    Minette Batters. Beef farmer, co-founder of Ladies in Beef

  • I wholeheartedly applaud the work Ladies in Beef are doing to raise public awareness of the true meaning of the Red Tractor logo. They have a real passion for the British beef industry, one that I share, and I’m sure they will be very successful in creating and promoting the positive image the industry quite rightly deserves.

    Adam Henson. Patron, livestock farmer and TV presenter

  • Great British Beef Week is a national celebration of our fantastic home produced beef - designed to tantalise the taste buds and put some sizzle in our succulent steaks, Sunday roasts, cottage pies, and stir fries!

    Jilly Greed. Beef farmer, co-founder of Ladies in Beef